Mission
D&M Auto Body’s mission is to perform the highest level of ethical and quality auto collision repairs while maximizing customer and shareholder value; to support and improve our community; and to provide a safe and rewarding work environment for all employees.
Vision
D&M Auto Body strives to be the preeminent provider auto collision repair by offering customized repair solutions, that deliver maximum value for our customers insurance or out of pocket dollar. Meeting or exceeding our customer’s expectations is our primary goal. This is achieved by providing our services with exceptional customer service while meeting both our customer’s quality and financial repair needs, while minimizing the amount of time they are without their vehicle. D&M Auto Body has created and maintains an organizational culture that attracts and retains intelligent and talented employees who have been empowered at every level to consistently deliver our company’s core values, which is proven with long-term employees and the company’s 25 plus year history of solid performance. To continue long- term success for our organization and our employees as individuals, D&M Auto Body offers learning and career opportunities within a stimulating environment that in turn improves our employee’s and their family’s quality of life. D&M Auto Body continually works on maintaining our position as a leading organization in the collision repair industry by means of recognition within and outside the company.
Core Values
To be a trusted, ethical and profitable provider of safe, quality collision repairs that provides exceptional value to our customers.
- Establish lasting relationships with our customers by exceeding their expectations and gaining their trust and repeat business through exceptional service.
- Guarantee our customers receive the best possible repair for their money while protecting their safety and the value of their vehicles.
- Maximize shareholder value while maintaining a safe and stimulating work environment for all employees.
- Be an organization that focuses on improving the quality of life of our employees and their family’s through beneficial and stable long-term careers.
- Serves and supports our community through sponsorships for local organizations, local youth sports and scholastic club projects and activities.
About Us

In 1982, a partnership was formed between Frank Coviello
and David Rush that allowed D&M Exxon on East Main
Street in Rockaway to begin performing auto body repairs
for their customers. Word spread about our quality auto
body repairs and our business increased significantly.
We quickly outgrew the mechanical shop and also required
more space for structural repair equipment, in order to
properly repair damage on the new uni-body type vehicles.
We knew we needed to move to a separate location in order
to grow.
So
within a year, we moved on from the D&M Exxon’s
mechanical repair shop and relocated a few blocks away
into a five bay building. This is when D&M Auto Body
was officially born. Unfortunately, we were now located
at the end of a dirt road in the middle of the woods.
A wooden bridge (with no side rails) that went over a
brook had to be crossed to get to the shop. Although we
had more room, many customers were scared to drive over
this bridge and elected to walk over it to our shop. A
deteriorating old house trailer was utilized as the office
that used two large dogs as the security system. Even
with our less desirable location, the quality of our repairs
allowed us to continually grow. However, we knew we needed
to move again.
So,
in 1988 we relocated to a 5,000 square foot industrial
building that was located on the same road, but was closer
and more easily accessible. This move eliminated the need
to cross the bridge and was located on the paved portion
of the road. In addition to now having ten repair bays
and a real office, it also allowed us to install our first
down draft paint booth. The installation of our paint
booth improved paint quality and reduced repair time.
This relocation also allowed us to begin marketing our
more professional operation and as a result, we acquired
many local car dealers and insurance accounts. This location
served us well for many years, but we grew even more and
realized we needed to move one more time.
In
1996, we designed and constructed a modern, state of the
art collision repair facility that enables us to provide
excellent customer service and auto body repairs. Our new shop is
conveniently located at the intersection of Route 46 and
East Main Street in Rockaway. D&M Auto Body now has
a customer friendly office, comfortable waiting area,
and separate appraiser offices, which are attached to
an estimating bay. We also have eighteen repair bays and
two super efficient paint booths. By viewing our services
page you can see the amount of specialty equipment that
is utilized at our current location.
Over
the years, we have found that making the customer our
number one priority is the key to succeeding in the collision
repair industry. Therefore, our goal is to continue repairing
collision-damaged vehicles to the highest possible standards,
while keeping our customer’s best interests in mind.
Many of our employees have been with our company throughout
our success, and are committed to this business philosophy.
From our humble beginning as a single bay in a mechanical
shop, we are proud D&M Auto Body has been able to
grow into one the area’s premier collision repair
facilities.
D&M Auto Body is conveniently located on the Rockaway/Denville border of NJ and has been serving Rockaway, Denville, Dover, Randolph, Morris Plains, Cedar Knolls, Mountain Lakes, Parsippany, Morristown, Roxbury, Hopatcong, Jefferson, Montville, Mount Olive, and the entire Morris County New Jersey area since 1984.
Training/Certifications